We build custom strategies that includes traditional mass communication mediums as well as social, digital, and SEO.
Our intent, is to brand your business across all of these platforms with the same look, feel and message. Our decisions are guided by the traditional consumer purchase funnel.
Marketing strategies for every type of business in every size begin in the same place, identifying short term and long term goals. Our job is to keep our eyes on your prize and guide clear, effective, consistent marketing.
Contact UsTargeting
Having a well-defined target market is more important than ever. Marketing designed for “Jennifer,” a single mom with two kids that works full time and needs to get the biggest bang for her buck, is much more effective than marketing simply to women 35-64. We’ll help you determine your true target.
Placement
Together we’ll draw a tangible “picture” of your consumer that guides our strategy. We recommend placements and venues that communicate your message across each platform “Jennifer” will touch every day. Driving during her morning commute, checking her Facebook feed during her lunch break, or watching TV and relaxing at home after the kids are in bed.
Message
What is your story? What is the one thing that makes you different? What is your passion? What is your goal? Once we find it, we copywrite it. Once it is written, it becomes real. Video, graphics, voicework, emotion…the things that make you, you; communicated in HD video with stunning graphics and sound. The jury is back and their verdict is delivered, video is the best way to engage. Engaging is the best way to grow business.
Implementation
While strategy is the series of marketing choices we make and what message will win, execution is using those choices to produce results. The strength of the Arrowhead Marketing team is when your recommended strategy meets 30+ years’ experience executing those plans. Our clients’ success is the result of wise strategy coupled with strong negotiation, placements, vendor relationships and our hard-earned life lessons.
